Within the digital landscape, social media ad spend has increased to $243 billion, a 15% rise year-on-year. And brands’ continued interest in influencer marketing is clear, with a 14% increase in ...

In a rapidly evolving media landscape, Primedia Broadcasting is positioning itself as a leading commercial driver in the ...

Storied names of the global ad industry, like JWT and Leo Burnett, are vanishing as AI storms the world of business. But ...

The retail industry's evolution into a digital advertising platform is transforming the way brands engage with consumers.

Social media platforms are cracking down on fake engagement, deploying advanced AI to detect unusual traffic patterns. But ...

Have you ever wondered how businesses successfully promote their products and services in today’s competitive world? Digital ...

Arabian Post - Ampverse Pulse, a prominent gaming marketing specialist, has announced the launch of Pulse Media, a digital media buying platform designed to connect advertisers with mobile and PC ...

Elevate, Lyxel&Flamingo’s flagship marketing event last week, hosted multiple sessions addressing a variety of complex ...

At the launch of dentsu-e4m Digital Advertising Report 2025, Amit Wadhwa, CEO, South Asia, Dentsu Creative, shared key ...

PxA brings Publicis Groupe’s “Power of One” approach, which unifies the Groupe’s expertise across creative, media and ...

Popl, the leader in the digital business card space, has announced a bold new rebrand and transformative shift in market ...

So this is the world that we operate in today, and these consumers, they're heavily influenced.” Read on to find out what ...