We became students of success, advised to set goals of a bigger house and more expensive cars, as if wishing alone could make ...

Skincare Market was projected to be worth USD 157.65 billion. By 2032, the skincare market is projected to have grown from 160.9 billion USD in 2024 to 189.3 billion USD. During the projection period ...

You've probs seen them in the aisles of Boots and at the end of your favourite TikTokers' makeup tutorials, but what's the deal with makeup setting sprays? Do they actually work? We decided it was ...

Vallens’ make-up channels a mature glamour and sophistication that sits at odds with Laura Dern’s blonde-haired and rosy-cheeked girl-next-door Sandy. The ‘brunette-blonde’ dynamic is a recurring ...

I’m not sure of the exact moment I felt like we’d reached peak beauty microtrend, but in recent years it certainly felt like the trend carousel was going faster than ever at times. Don’t get ...

K-beauty-tech brand medicube, stood out at CES 2025 with its skincare device. The Booster Pro, a microcurrent and LED therapy device, was a favorite at CES for its multifunctional design and ...

You likely remember strawberry girl makeup and latte makeup—and the cherry look is similar in that it can be monochromatic, but can also be taken up a few notches to veer on the more dramatic ...

Shimmer and sparkle are back, super-dewy skin is (still) in, and velvety, neutral-brown lip liners are finding their way back into our makeup bags. We’re nearly 25 years out of the Y2K era ...

“One of the first steps in achieving a dewy makeup look in the winter is to start by exfoliating and hydrating the skin properly, prior to any makeup application. Skin needs to be prepped to ...

From hair growth serums to TikTok-viral blushes. Tamim is a beauty writer at InStyle, with nearly a decade of experience writing about beauty, fashion, wellness, and music.

I love this for my bottom lash line in particular because it makes my green eyes pop.” —Jenna Rosenstein, beauty director ...