Changes are coming thick and fast to London's adland. Now recently-appointed McCann London CCO Lynsey Atkin (left) has ...

MAA has more than 40,000 visits a month - from the obvious centres London, NYC and the West Coast to everywhere in Europe; ...

Media intelligence company Meltwater and We Are Social have released Digital 2025 looking at trends in the market. Key ...

According to market research company MarketCast and Ad Age, Super Bowl ads have been getting less likeable over time. Their ...

Interesting that when you're trying to turn round an ocean liner of the company - in this case Starbucks - you turn to ...

Omnicom has posted reported organic growth of 5.2% for Q4 and full year 2024, pretty respectable although behind Publicis ...

Publicis Groupe ended 2024 as the world's biggest ad holding company with strong growth of 6.3% in Q4 helping to total 5.8% ...

Have the wheels come off Elon Musk? History is littered with arrogant business owners who hare overstepped the mark (and their abilities) by dabbling outside their area of special knowledge (Henry For ...

Accenture Song will miss Dame Annette King, who is stepping down from her role as global lead at the network's marketing ...

A dollop of Oirish usually plays well in the US and emerald islander of the moment Barry Keoghan makes his first Super Bowl ...

Apparently AB InBev was planning to consign its latest Clydesdale ad for Budweiser to a regional Super Bowl spot (somewhat ...

MAA is launching a major survey of its readership and role in the wider advertising, marketing and media community. Our core ...