Prime is also the first partner to land sponsorship deals with WWE and UFC. It became the official hydration drink of UFC in January 2023. Original article source: Logan Paul's Prime to appear on ...

Paul and KSI, the founders of PRIME, were then reported on social media to have offered their help to those tackling fires by donating more than $60,000-worth of the hydration drink to the LAFP.

Jake Paul has fired back at UFC boss Dana White to continue the pair's long-lasting feud. Rumours of a match-up between ...

Jiri Prochazka shared a drink with Jamahal Hill mere hours after brutally KO'ing 'Sweet Dreams' at UFC 311 in Los Angeles.