Although I still consider myself a beginner as far as makeup goes, it's safe to say I've mastered my lip combo.

Lip blushing is a type of cosmetic tattoo or semipermanent makeup that can be used to alter your lips—specifically, balance your lip shape, increase the appearance of the size of your lips, camouflage ...

The top best-selling lip tint on TikTok shop with over 388.4K (!) units sold, this lip tint from Focallure gets rave reviews ...

Enter TikTok’s latest solution: the lip stain. Fear not, these aren’t the dodgy lip stains of the early ‘00s that leave you looking like you’ve just tucked into a punnet of raspberries and ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Fun fact about me: there's nothing I love more than a celebrity sharing their go-to makeup routine. I know most A-listers ...

CALLING all beauty fans – we have some incredibly good news that we’re sure is bound to put a smile on your face (and a shine ...

Read more about our Product Review Guidelines here. A few weeks ago, it was brought to my attention that the one and only Hailey Bieber was possibly launching a lip liner. I was working ...

The Retro Matte Liquid Lip Colour is a liquid lipstick that promises to be insanely pigmented and has a "velvety, mattest ...

After much deliberation, the Sephora Collection cream lip stain in Always Red earned the title of Best Red Lipstick Overall thanks to its easy application, long-wearing formula, and chameleonic ...

Long-lasting lipstick is formulated to stay put for up to 24 hours. Unlike regular lipstick, it won’t transfer stubborn ...