Chiradeep Gupta, vice president, personal care head of media and digital and global integrated media strategy lead of ...

Creative agency We Are Social has appointed Toby Southgate (pictured) as its global group chief executive officer (CEO).

The MENA e-commerce market saw a 30%+ increase in online orders, with Saudi Arabia and the UAE leading in Gross Merchandise ...

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

This month we asked you for questions on best practice PR and communication strategies. Answering your Ask Us Anything questions is PR expert Odette Barry.

Companies across the UAE are spending less money on advertising on Meta’s platforms, such as Instagram and Facebook. Reasons ...

Susan Theder is the chief marketing and experience officer at FMG Suite.

From hyperpersonalized customer experiences to predictive analytics and real-time ad optimization, AI is transforming how ...

Campaign failures at Apple, Bud Light, & Jaguar show why boards must prioritize marketing oversight. Insights from Su-mei ...

Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...

Discover how social media shapes the gaming and online casino industries, driving trends, fostering communities, and ...

Integrate business development, marketing and sales into a unified strategy to transform your SMB into a sustainable growth engine that drives consistent revenue and builds trust — no Fortune 500 ...