Dell is trading in its much-loved and highly-respected XPS and Inspiron brand names in ... The end result: Later this year, Dell will have a computer called the “Dell Pro Max Plus.” ...
The tech industry’s relentless march toward labeling everything “plus,” “pro,” and “max” soldiers on, with Dell now taking the naming scheme to baffling new levels of confusion.
Dell today announced that it’s rebranding and simplifying its entire PC lineup. But in doing so, it killed the iconic XPS brand. This is inarguably a mistake. The brand it’s using instead?
Cutting corners: The XPS, Inspiron, and Latitude brands have been integral to Dell's identity since the 1990s. However, starting with its 2025 lineup of laptops and desktops, the company is ...
Dell laptops are being split into three categories: Dell, Dell Pro, and Dell Pro Max. Dell laptops are meant for work and play. Dell Pro is designed for “professional-grade productivity,” while the ...