But now, the XPS brand is gone. Or ... Dell had some very familiar XPS laptops to show with the new Dell logo on the lid, even though these devices won’t actually be refreshed (and renamed ...

Second, every Dell brand will have three tiers ... The old machines featured a Dell logo with a circle around it, while the new laptops just read "Dell," sans the circle. How to find the Inspiron ...

So they’re part of the base-tier Dell line, at the Premium sub-tier. While this is a substantial brand restructuring for one of the world’s biggest PC manufacturers, Dell isn’t tossing the ...

Dell is simplifying its lineup, removing XPS, Inspiron, and other classic brands from the mix. The new family is divided into Dell (entry), Dell Pro (mid-range), and Dell Pro Max (high-tier).

Those naming conventions obviously bring Apple's own system to mind immediately, whether you're thinking of the annual iPhone lineup or its own-brand M-series chipsets. Dell acknowledged that ...

While the Pro Max lineup will undoubtedly include laptops capable of gaming, Dell will keep its distinct Alienware brand for high-end gaming gear.