It isn't a new trend. The post You Can Thank Black Beauty Icons From The ’90s For The Clean Girl Aesthetic first appeared on ...

Throughout history, Black beauty has been ahead of the trends. Think: XXL acrylic nails (now seen on Marc Jacobs) to minimalist makeup appropriated as a “clean girl aesthetic.” Meanwhile ...

All of the black cherry makeup notes will be ripe for the upcoming spring season, and will be a total rage in 2025.

At the end of the day, a new skin tone is birthed every second. So to both future-proof and serve the masses, the beauty industry must keep evolving accordingly—across all areas of skincare, but why ...