Digital marketing has become the backbone of modern business strategies, transforming how brands connect with their audiences ...

Another area of influencer marketing that is gaining attention is using AI-based influencers instead of real people. It's a ...

Traditional marketing methods, like expos and print ads, were once the cornerstone of franchise expansion. But as times have ...

Video content remains one of the most effective forms of digital marketing, and its popularity will only grow in 2025.

Introduction to Mail Marketing Mail marketing remains one of the most effective digital marketing strategies, offering ...

Incorporating cyber security into your digital marketing strategy is a proactive approach to maintaining brand integrity.

Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...