Limit your press release to one or two pages at most. It should be just long enough to cover the six basic elements: who, what, when, where, why and how. The answers to these six questions should ...

news releases are a type of press release that covers more specific events. Many organisations use the two terms interchangeably, choose one over the other or use an umbrella term like “media ...

It provides enough space to cover essential information, offer quotes or data and add a call to action while keeping the content focused and engaging. Your exact press release word count will ...

Posting a press release has no effect on the independent judgement of our journalists to decide whether to cover your story, but it does guarantee you get on our site and the announcement is ...

Source: Hyer, R.N., & Covello, V.T. (2005). Effective media communication during public health emergencies: A WHO handbook. Geneva: World Health Organization. Sample ...

A press release is a press release, right? Wrong. For this critical asset that announces something vital about you or your business, you should know the differences between going the professional ...