If you’re going for a more subtle shimmery look, Rare Beauty has some gorgeous finishes to play with — plus, you’ll be able ...

This Lip Crayon Kit features four shades in pink, brown, red, and nude – perfect for any Valentine’s Day look. They feel soft ...

Who needs makeup artists when you have toddlers? Watch these pint-sized "beauty gurus" turn lipsticks into crayons, ...

Too Faced is a California-based beauty brand known for delivering cruelty-free beauty products. Its range includes mascara, ...

Elf Beauty's shares tumbled over 20% in extended trading on Thursday, after the cosmetics company cut its annual net sales ...

Cosmetics Business rounds up the top new beauty launches, including a new hair tools line from Beyoncé’s brand Cécred ...

Shares of E.l.f. Beauty Inc. tumbled after hours on Thursday after the cosmetics maker trimmed its full-year outlook, citing ...

After losing their homes in the LA fires, teenage girls are finding confidence and feeling beautiful again thanks to beauty ...

Kline + Company state in its recent K-Beauty report: “After a temporary decline in the early 2020s, driven by shifting ...

After an astonishing career in beauty rethinking how makeup is sold, Victoria Jackson is back with a new brand, No Makeup ...

Martha Stewart posed for a new MAC Cosmetics campaign, showing off the brand's nude lipsticks, and gives PEOPLE the scoop on ...