A closer inspection of the new Mazda logo reveals why it was so well received, with a simple yet striking black outline ...

was responsible for the design, and its first appearance was on the LM1 racing car, which was both raced and driven daily by Sammy himself. In 1954, the logo was updated to include the name of ...

According to Pearce, Mazda decided to change its logo after 28 years to create a look more friendly to the smartphone era.